Veikko Pirttinen

PUSU Ambassador / Helsinki, Finland

I started skiing around the age of 10, initially with snowboarding. I was so bad at snowboarding that I switched to skis after a couple of seasons. What inspires me most in skiing are things outside of it, like skateboarding. I believe this comes from a desire to do something completely new, and for the same reason, I think I've gravitated towards art. I best express my vision through urban skiing. Style is the most important thing to me, both in tricks and in clothing. Due to my values, I often buy used ski gear, so I particularly appreciate PUSU’s simple design made from ecological materials!

Veikko Pirttinen

I started skiing around the age of 10, initially with snowboarding. I was so bad at snowboarding that I switched to skis after a couple of seasons. What inspires me most in skiing are things outside of it, like skateboarding. I believe this comes from a desire to do something completely new, and for the same reason, I think I've gravitated towards art. I best express my vision through urban skiing. Style is the most important thing to me, both in tricks and in clothing. Due to my values, I often buy used ski gear, so I particularly appreciate PUSU’s simple design made from ecological materials!

Veikko Pirttinen

Veikko Pirttinen

Veikko Pirttinen

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