Huppari, Finnish Freeride Culture

This gray hoodie, made from 100% organic cotton, is more than just clothing – it embodies the values and spirit of the freeride community. With this hoodie, you proudly carry the symbols of freedom, adventure, and community. Wherever you are, this hoodie brings a touch of adventure with it.

PUSU was founded in 2016 with a deep respect for freeride culture, natural conditions, and the environment. Our goal is to promote, support, and preserve the culture of freeriding for current and future generations. The essence of freeriding is the feeling of freedom, pushing boundaries, challenging fears, and personal expression – but above all, community.

The Finnish Freeride Culture hoodie celebrates the Finnish freeride community, including both newcomers and seasoned veterans who share our love and appreciation for the sport. Long live freedom, adventure, and endless possibilities!