PUSU and Apocalyptica: Introducing the Loska Apocalyptica Skis
PUSU and Apocalyptica have joined forces to create a ski model that combines a passion for music with a love for the great outdoors: the Loska Apocalyptica. Developed in collaboration with Apocalyptica, a globally renowned band founded in 1993 with over 4.5 million records sold, this ski takes the popular PUSU Loska model to a whole new level.
Passion and Performance
The Loska Apocalyptica combines stunning design with exceptional performance in various conditions. The smoked oak surface and golden Apocalyptica logo create a visually striking and elegant ski. The northern pine at the tail symbolizes Finnish grit and perseverance, highlighting the ski's durability and character.
Iconic Collaboration
The partnership between PUSU and Apocalyptica is based on shared values: respect for nature, meticulously crafted design, and conveying deep emotions. Apocalyptica, known for their heavy rock performed with cellos, showcases Finnish innovation and high-quality products to a global audience. The Loska Apocalyptica skis are a prime example of this collaboration, reflecting both Finnish craftsmanship and superior design and performance.
Durable and High-Performing
The PUSU Loska Apocalyptica is crafted with care and precision as a piece of domestic craftsmanship, ensuring its durability and top-tier performance. The generous rocker at the tip and taper design at the tail provide agility and directional stability, making every run a pleasure.
“We wanted to bring together two Finnish premium brands. The beautiful wood materials and golden Apocalyptica graphics create a distinctive ski in a nature-respecting way. These skis truly shine.”
– Paavo Lötjönen, Apocalyptica
Apocalyptica: Skiing and Enchanting Nature
Apocalyptica, which has been touring the world’s stages for over 27 years and selling millions of albums, combines a passion for music with a love for skiing. While the band members primarily focus on music, Paavo Lötjönen brings his own passion for skiing to the ski project. Paavo is not only a ski instructor but also a free rider, playing a crucial role in advancing the ski project.
The Loska Apocalyptica is the perfect choice for those who value top-tier performance and iconic design – whether you’re a fan of music or skiing. Join in and experience Finnish craftsmanship and musical mastery with the Loska Apocalyptica!
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